PRESSPLANNER

PressPlanner is a highly sophisticated costing and billing tool developed by the NAB. This powerful media buying tool assists the NAB, newspapers and agencies meet the demands of advertisers in a highly competitive marketplace.

PressPlanner gives the NAB secure access to ratecard information, including details on client specific contracts and historical booking data, for all newspapers represented by the NAB. By simply entering ad size, date, newspaper and section, PressPlanner rapidly calculates the schedule and even prompts the user with available packages offering further discounts. Its speed and ability to cost multiple variations with complete accuracy is a labour saving tool for anyone.

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