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The Newspaper Ad of the Month

Every month we reward great creative work.  An outstanding newspaper ad is selected by a leading creative panel and the winning creative team receive $250 cash.  The ad then gets entered into The Newspaper Ad of the Year 08/09, where the winner will receive $10,000 cash!

 
                          

Black Friday

Ad of the Month March 09


Agency: Saatchi & Saatchi Wellington
Client Company: Booksellers New Zealand
Writer: Henry Kember
Typographer: Geoff Francis
Associate Creative Director: Scott Henderson
Creative Director: Tim Hall
Account Service: Cameron Harland
Client: Anna Burtt


Finalist

VW 'Worth a second look'

Agency:
DDB
Executive Creative Director: Toby Talbot
Group Head: Gavin Siakimotu
Creatives: Simon Vicars, James Tucker & Paul Wilson
Retoucher: Gordon Moir
Account Service: Nisa Solipo



JUDGES COMMENTS
"A well written and well crafted topical ad" said Marianne

March judges included Tim Hall of Saatchi & Saatchi, Paul Nagy of Clemenger BBDO and Marianne Harvey, Freelancer.

As both Tim and Paul had work on the table they had to abstain from judging, so it was left up to Marianne, last year's $10,000 Newspaper Ad of Year winner, who rose to the challenge of fairly critiquing all ads to choose the eventual winner.



 

ALL WINNERS AND FINALISTS 2008/2009

TEN REASONS WHY

Here are a few compelling reasons why newspapers should definitely be considered as part of your next campaign

  1. VAST REACH
     
  2. QUALITY READERS
     
  3. TARGETED PLACEMENT
     
  4. IMMEDIATE AND TIMELY
     
  5. FLEXIBILITY
     
  6. A CREDIBLE SOURCE
     
  7. SELECTIVE VS. INTRUSIVE
     
  8. EMOTIONAL
     
  9. VALUABLE ADVERTISING
     
  10. BUILDING RELATIONSHIPS