DDB win Newspaper Ad of Year and $10K prize

DDB have won The Newspaper Ad of the Year 08/09 for Cadbury Hall’s Throaties “Knife”. The winning creative team collected the $10,000 grand prize.

The prize was announced at a function held in Auckland on Thursday 9th July at Hopetoun Alpha. Agency and newspaper guests viewed 15 finalists on display, as well as student work from AUT and Axis Adschool.  For photos of the event, click here. 

“The Newspaper Ad of the Year winner is strikingly simple and page stopping. It’s advertising at its best”, said Lexie Ribot, Creative Manager of the NAB.

The audience also participated in a “pick the winner” competition where one lucky guest walked away with $1000.

A demonstration of newspapers flexibility and timeliness was also given on the night with a “winning announcement” newspaper ad produced live and despatched from the venue to appear the next day in five metropolitan newspapers – The New Zealand Herald, The Dominion Post, Waikato Times, The Press and Otago Daily Times.

The new competition round started 1st June 2009.

Ad of the Year Winner 08/09

Agency: DDB

Executive Creative Director:   Toby Talbot
Art Director:   James Conner
Copywriter:   Christie Cooper
Illustration:   The Craft Shop
Account Team:   Greg Jones, Keri Aves, Sophie Martignier
Client:   Andrew Fraser

WINNER
Cadbury Hall’s Throaties “Knife”

To view Finalists, click here

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